
Why Social Media Marketing Matters
In today’s fast-paced digital environment, consumers often turn to social media platforms to research brands and understand public perception. As a Social Media Marketing Company in Kolkata, we know that not maintaining an active presence on platforms like Facebook can lead to missed opportunities and reduced brand visibility. Strategic SMO Services and consistent social media promotion help businesses stay visible and relevant.
Consider these impactful statistics:
71% of consumers who have had a great social media encounter with a brand are likely to tell their friends and family about it.
Active social media users include 90.4% of Millennials, 77.5% of Generation X, 48.2% of Baby Boomers, and a growing number of Generation Z members
Facebook has 2.7 billion monthly active users alone
An active presence supported by SMO services for small business strengthens credibility, improves engagement, and supports long-term growth.


